The Invoice Of Customer Service Department - 1872 Words

1) Local data: let us consider example of organization as amazon which maintains vast amount of data. It contains departments like developers, database administrators, sales and many more. When local data is taken into consideration, for example, in sales if we take delivery service department. It simply considers invoice of customer as it will start it service and keeps track until courier is delivered. After delivering, invoice will be erased from their system as they won’t be connected in remaining issues. This invoice number can also be used across the organization i.e. if we consider customer service department they should maintain this invoice in order to inform details if any customer approaches them before delivery. Shared data: To get a clear view on shared data we will consider sales department and analyst. In sales department, they have all the information like product ordered, cancelled, insufficient funds, returned and it will be differed from time to time. When an analyst would like to go through the graph of products sale they just need the data of products purchased which doesn’t include orders cancelled, insufficient funds. So, data will be shared between departments which can be altered from time to time. Core data: In core data let us consider managing department, if they apply any changes to models whole organization will be upgraded. Core Data portrays information with a high level data model communicated as far as entities and their relationships inShow MoreRelatedP1 Identifying the Documents Used to Record Business Transactions1107 Words   |  5 Pagesissued by the buyer  to the  seller, indicating types, quantities, and agreed prices for products or services the seller will provide to the buyer. Sending a purchase order to a supplier is a legal offer to buy products or services. If the seller agrees to selling to the buyer it forms a contract between the two. It should include: * The order number, so it can be traced and matched with invoices and statements * The purchasers name and address which is usually across the middle of the document Read MoreWgd Case1161 Words   |  5 Pages 4 5 1) Fast-Fit places an order 2) WGD confirms the order 3) WGD ships the order 4) WGD issues an invoice 5) Fast-Fit receives the order and makes the payment 3. Then do a consistent diagram that has five processes, two for Fast Fit (HQ and WH) and three for WGD’s three depts. Also show a DB for each of WGDs depts. Then show all the flows betweenRead MoreWhat Are The Main Features Of Redmine1037 Words   |  5 PagesFeatures Tap the Power of Redmine Feature-Rich Open Source Platform to Take Your Business to the Next Level! At PlanShell, we help you redefine your business success by bringing together the best in hosting service and open source platform. We offer you Redmine open source platform hosted on Amazon AWS cloud. And you know what that means? You have the power to enjoy all the amazing features of Redmine from anywhere at any time that too in a highly reliable and absolutely secure environment, whichRead MoreRole Of The Cycle Procurement Cycle And The Purchasing Factor Essay1542 Words   |  7 PagesPlease check the receipt of payment and be sure to contact the vendor to ensure that all requested goods and services are provided in order. He must define and explain the need for an employee staff test schedule and identify the appropriate supplier to do what we need and provide the goods or services we need. Purchasing managers should be aware of all the policies and procurement of good services we will buy and new suppliers when we deal with procurement managers also need to participate in the investigationRead MoreSample Resume : Purchasing Manager Essay1659 Words   |  7 Pagesup with the vendor to confirm receipt of payment and verify that all requested goods and services have been provide in accordance with the order. He should be sure the employees defining the need and describing it and how employees examines and check the appropriate suppliers who will provide us with goods or service we need . the purchasing manager should know all policies and procurements of good and service we will purchase and also he should know policies and procurements regarding purchasingRead MoreHow functional areas link1130 Words   |  5 Pagesthey must interact with other departments and have good communications within them. Most functional areas in Tesco deal with external people or organisations, these are called external links. For example, suppliers, which are usually contacted by the purchasing or production function to make orders; the RD department then contacts specialist suppliers and research if the products they offer are of good quality; the finance department will check the suppliers invoices before they are paid to ensureRead MoreTaking a Look at the Platinum Concepts Pty. Ltd.1852 Words   |  7 Pagesenterprise. Later the business started facing communication problems between its departments because of the lack of proper business process management and this led to the downfall of the company’s progress in the market. This was found that there was a major communication failure between company’s departments which results in delay of product delivery to the customer. To resolve this communication barrier between departments the company need to follow information systems for communications purpose.Read MoreBpr at Ford Motor Company, India1213 Words   |  5 Pagesdemanding customers, and mounting cost pressures, Ford needed to transform from a linear, top-down bureaucratic business model to an Internet ready, nimble organization that engages and integrates customers, suppliers, and employees. SOLUTION Working with Cisco, Ford integrated and leveraged their supplier base by designing Covisint, an end-to-end infrastructure that enables an online, centralized marketplace connecting the automotive industry supply chain. Ford also enhanced the customer buyingRead MoreEssay on Financial Accounting1019 Words   |  5 Pagesof a business. The sale of goods to a customer and the subsequent settlement of the debt are two examples of financial transactions. Sales Accounting When credit sales are made to customers, a record needs to be kept of amounts owing and paid. Payment is normally requested with an invoice. An invoice usually gives details of goods supplied, quantities, prices and VAT. Credit sales are usually made on weekly a basis, which means that the customer has to pay within that period to obtainRead MoreOperations Pl Enterprise Strategy And The Enterprise1139 Words   |  5 Pagesorders; 170 Pesos for areas outside Metro Manila. The shipment is through Xend. Value Chain The company add value in the following stages such us input of supply(in bound logistics), production, trading (outbound logistics), marketing and sales and services. In the stage of input supply: purchasing of raw materials, storing of raw materials and other inventories, request processing for orders to the manufacturing, sending raw materials to manufacturer and production research and development was made

Jetstar Marketing Plan - 6056 Words

Service Definition and Categories Qantas Group Qantas Group Jetstar Jetstar Jetstar Australia Jetstar Australia Jetstar Asia Jetstar Asia Jetstar NZ Jetstar NZ Jetstar Pacific Jetstar Pacific For our marketing plan, we’ll focus on Jetstar Australia domestic operation. Product Category | Key Product | % of Revenue | Short Haul | JetStar Domestic | 57 | Long Haul | JetStar International | 43 | Customer Definition Jetstar is a low cost carrier that caters for people on a limited budget. Its target market is domestic leisure traveller particularly form eastern seaboard. Domestic overnight leisure travel (holiday and visiting friends and relatives) is the largest and most valuable segment of Australia’s†¦show more content†¦The company is listed on the London Stock Exchange s alternate investment market. Tiger Airways Australia Tiger Airways is owned by Singapore Airlines (49%), investment firm Indigo Partners LLC (24%), private investment firm Irelandia Investments Limited (16%) and the Singapore Government s investment company Temasek Holdings Pte Ltd (11%). Key Drivers Value: * World price of crude oil - Fuel is a significant industry material cost. Fuel costs can amount to 20% of industry revenue and are therefore a significant concern for the industry. * International travel to Australia - International arrivals are an important source of demand for this industry. Most players have aligned themselves with international airlines to provide seamless transfer from international flights to domestic flights. * Real household disposable income - The level of real household disposable income mainly affects demand for personal air transport. When income growth is strong, households and individuals tend to increase spending on discretionary items including aircraft transport, tourism, holidays and similar activities. * Consumer sentimental index - Consumer sentiment affects demand for domestic travel. Consumers are less likely to go on holiday when sentiment is low. Performance Operations from domesticShow MoreRelatedMarket Analysis On Scoot3385 Words   |  14 Pageslong haul focused strategy allows them to concentrate marketing efforts between few destinations, slowly adding to its list as it gains momentum in the market.   It has announced its additional flight destinations for 2015 - Japan and South Korea will now be added to the list of its destinations.   Its direct competitors include Jetstar and AirAsia, both having started much earlier than Scoot. Unlike other low cost airlines like Tiger or Jetstar, Scoot has a business segment.   Despite its business modelRead MoreM Hotel Marketing Analysis3150 Words   |  13 PagesCourse/Cohort: ADBS 4/10 Module: Marketing Management Code: MKGP3001\V1KK13 Assignment: Practical Assignment (Group project) Project outline: Each group shall select a firm of their choice to conduct a marketing analysis of the company, and identify at least 3 strategic marketing issues that the company currently faces. The group is to investigate on the problems and recommend solutions. In the report, students should clearly communicate to the senior management of the company their objectivesRead MoreQantas Marketing Audit Essay1144 Words   |  5 Pagesdata for 2009 shows Qantas was the worlds 11th largest airline in terms of Revenue Passenger Kilometres (RPKs).1 Its brands include Qantas, Jetstar and Qantas Link (as well as several Jetstar brands in East Asia). Qantas is the Groups standard fares airline, based in Sydney, while Jetstar is the Groups budget fare airline that also manages the Jetstar Asia operations, based in Singapore. Both offer Australian domestic and international services, and are intended as complementary, rather thanRead MoreAustralias Prevalent Air Carriers1353 Words   |  6 Pagesrising cost of labor and fuel, government regulation, and competition between them. In anticipation for such trials, Qantas CEO Alan Joyce launched a five-year plan in 2011 to restructure Qantas’ domestic and international network in addition to expanding its already existing frequent flyer program for Qantas and its wholly owned subsidiary, JetStar. In Qantas’ 2013 mid-year report it realized an underlying profit before tax of $95 million. Despite this promising start, the substantial cost of the transformationRead MoreMarketing Analysis of Jetstar and Virgin Blue Airlines Essay3385 Words   |  14 PagesExecutive Summary This research report provides an analysis of two popular airlines in Australia; Jetstar and Virgin Blue, both whom are competing in the airline business. Jetstar and Virgin Blue can both compete and be highly profitable within the business, leisure and family market but however, it will ultimately be the service companies, and their associated marketing strategies and techniques which, will establish the difference between the market ‘leader’ and the market ‘loser’. This analysisRead MoreJetStar Digital Marketing Report4027 Words   |  17 Pagesï » ¿Company Digital Marketing Report 1.0 Situational Analysis 1.1 Company Analysis Jetstar Airways Proprietary Limited are a completely owned subsidiary of the Qantas Group, they operate across 19 different Australian destinations, and 17 overseas destinations. They were established in May 2004. Jetstar’s fleet across Australia and New Zealand is made up of 80 aircraft. Their focus is on providing a low-cost or â€Å"value based† airline, and commit to doing so byRead MoreTarget Segments of Jetstar Essay3547 Words   |  15 Pages5/6/2011 S23220059 | Ken Koh Cong Kang | JETSTAR AIRWAYS | MCD 2050 Marketing Major Assignment | Table of Contents Executive Summary3 1. Introduction4 1.1Purpose of Report4 1.2 Background of Jetstar4 1.3 Segmentation5 1.4 Plan of Report5 2. Discussion6 2.1 Product Category6 2.2 Major Competitors6 2.3 Brand Package and Label7 2.3.1 Brand7 2.3.2 Package8 2.3.1 Label9 2.4 Target Segments10 2.5 Needs and Wants11 3. Conclusion13 4. Recommendations14 5. Reference List15 Read MoreAn Analysis of Jetstars Business Strategy2203 Words   |  9 PagesStrategy Introduction Launched just 8 years ago, today, the Jetstar Group consists of a network of value-based air carriers that deliver high quality air passenger services for budget-minded travelers across Australia, New Zealand and the Asia Pacific region. Beginning with just 400 employees, the company currently employs more than 7,000 people and carries about 20 million passengers a year. To gain some insights into how the Jetstar Group achieved this impressive growth in such a short amountRead MoreJetstar and Its Competitive Advantage5216 Words   |  21 PagesBMGE10906A Lecturer : Dr Eric Kuan Executive Summary The following report examines the organizational environment for the Australian Airline industry with particular emphasis on the task and general environment followed by analysis and findings of Jetstar Airways  business-level strategy focusing on the airline’s competitive advantage. Upon concluding the research for the task environment, the main forces shaping the Australian Airline industry was the cost of fuel, this being such a key factor becauseRead MoreBusiness Analysis : Qantas And Jetstar Essay2646 Words   |  11 PagesQantas and Jetstar. We likewise work backup organizations including different aerial shuttles, and organizations in authority markets, for example, Q Catering. Our aerial shuttle brands work local, household and global administrations. The Group s expansive arrangement of backup organizations ranges from Qantas Freight Enterprises to Qantas Frequent Flyer. We utilize in excess of 30,000 individuals with pretty nearly 93 for every penny of them based inside Australia (Our company). Marketing auditing

Bush Tax Cuts Free Essays

There are several different philosophies on this issue, but I am in the camp of giving the template the economy or simply have more money to spend on things that they want. Consumer spending is good especially since the US was inn recession. Yes, based on supply-side economics. We will write a custom essay sample on Bush Tax Cuts or any similar topic only for you Order Now The idea is to deregulate government and offer tax cuts and corporate tax reductions with the intent of improving production and economic growth. In 2001, I believe that a tax cut was good way to stimulate the economy and to get us out of the recession. I don’t think anyone could have foreseen the war and this caused the surplus to evaporate in conjunction with the reduction of revenue from the tax cuts. Does it matter that the benefits flow disproportionately to the highest income earners? No, the wealthy are already paying disproportionately more than the middle and lower class in taxes. They are also the ones that are investing in new business, helping to reduce unemployment that in turn helps to stimulate the economy. I think there has to be a balance. I do understand that the deficit could be greatly reduced if the taxes for the wealthy were increased back to the Clinton era. * Do different voters have fundamentally different interest here? Yes, democrats for the most part believe in more government involvement- Geiger taxes and the republicans believe in lower taxes so that there is more money that can be used to stimulate the economy by small businesses and increased consumption. 3. Did the 2001-2003 tax cuts work and in what way? * For a very short time consumer spending increased (in the quarter following the rebate). In 2002 the US started experiencing a deficit and it has increased every year since the tax cut. According to Exhibit 7 in the reading, the Real GAP growth rate (percent), increased every year from 2001 until 2004. It is hard to say what would have happened without the tax cut because we entered a war and the amount of pending on defense increased as well as an increase in unemployment. 4. What options were available to Obama with respect to fiscal policy when he took office? * He had the option to increase government spending by asking for another stimulus through the Economy Recovery Plan. He hoped this would create or save 2. 5 million Jobs over two years. His plan also involved making all the government building more energy-efficient. This would reduce spending. The purpose of this stimulus was also to increase Jobs through investing in new highway infrastructure. And most importantly, the economic recovery plan was to modernize the health care yester and would save billions of dollars through electronic medical records. Or, he could have chosen not to have increase government spending which in turn increased our deficit even more. How to cite Bush Tax Cuts, Papers

Dead Poets Archetypes Essay Example For Students

Dead Poets Archetypes Essay Directors use many different techniques when filming a movie. Unlike other forms of storytelling, movie directors have completely control of what the viewer sees. An author picks words to describe what they see, but most words have multiple meanings. This can lead to confusion about many scenes in numerous books. Stage directors can pick the set, the costumes, and the actors, but what an audience member sees is still up to the work of others. Also, no two shows are ever identical, so you could see a play on a Wednesday, and then go on Thursday and things would append differently. Films, however, are completely under the directors control. Once something Is filmed and added, It stays that way forever. That Is what gives them such great power, but also great responsibility. One of those responsibilities is making their message and theme clear to the audience. This is achieved in Dead Poets Society by the use of the Trickster and Scapegoat Archetypes though Mr.. Keating, as well as the Monmouth Archetype through Todd Anderson. The Archetype of the Trickster Is one of great Importance to both the characters of a film, and the risers. The Trickster uses elements such as shock and humor to get his message across to the people around him. In the case of film this is to the audience of the picture, and the characters in it. This character is one that can bring humor and entertainment to a film, but most importantly it expresses one the greatest messages the film contains. Without the Trickster the audience would not receive the message in the same manner the characters do. Often when the characters of the film are shocked, the audience Is able to feel that emotion, and share In It. If the same usage was being conveyed by the Benevolent Guide, then the message would have likely not been made clear, or relevant, to the audience. For the message to be made clear by this Archetype, the audience members would have to be going through the same trials as the characters, which is highly unlikely, making the Trickster a valued and important character in film. In Dead Poets Society, Robin Williams character John Keating Is the Trickster of the film. Keating takes the seemingly cookie-cutter prep school world and tries to rebel against It. Mom of the first scenes of the film are of classrooms with normal searchers teaching students. It is hard to distinguish one teacher from another in the collection of clips. Most are speaking in the same monotone voice, lecturing to their class from the textbook in their hands. Then we are shown Keating. Mr.. Keating breaks the rhythm of this orchestrated institution. He does not read directly from a textbook In the front of the classro om. In fact, one of the first things he does Is walk out of the classroom and begin speaking to the students In the hallway. He brings them to a wall of pictures and shows them the similarities between the photographed boys and themselves. He then begins to speak to the boys about their similar fates, and how one day they will end up dead just like the boys in the pictures. This first experience with Mr.. Keating leaves the boys, and the audience, in a slight state of shock. He presents their world to them in a way that no other teacher what it stands for. Keating also shocks the students when he has them rip out the beginning of their poetry textbooks, which explains what poetry is and how you should rate it. The students are reluctant to do so at first, possibly thinking that this is a trick. Slowly, though, one by one, they rip out the beginning pages. This is a large step for Keating and for the boys. It shows that Keating is beginning to get through to them, and they are beginning to trust him. Ripping up parts of textbooks goes against everything these boys have been taught their entire academic careers, and it shows great faith and influence on the part of Mr.. Keating, for them to do such a thing. This also demonstrates Settings relentlessness to break away from the society he and the students are in. Poetry Argumentative EssayWhen Nils father discovers that he is still in the play, he takes Neil home when it is over. Once home, he tells Neil that he is going to drop out of his private school and enroll in military school. This would extend Nils academic career, and abolish all hopes of becoming an actor. This is too much for Neil to handle, and that night he kills himself n his fathers study. His parents needed someone to blame, and they looked to the school for help. Keating was an outcast in the school society by every standard. He had different teaching styles, different beliefs, and different ways of interacting with students. He pushed the boys to believe in themselves, and not Just to believe in what they were told. This caused him to be disconnected from the rest of the staff, his peers on the school society. These factors led to him being the perfect Scapegoat for Nils suicide. His different ideals and motivations became viewed as the fuel that pushed a student o far, and to his breaking point. What Nils parents failed to recognize was that it was not Mr.. Keating that was responsible for Nils unhappiness, it was they and their oppressive attitude. Mr.. Keating only let Neil know there was a way out; he did not decide which door Neil should go through. As for the Monmouth, it is fulfilled by Todd Anderson. Todd is able to come full circle with a new appreciation on how he should live his life during this film. In the beginning he is Just like every other boy in the school. He does what is expected of him because that is Just the way things are. The boy is meant to go to school and hen do what his father does, or what his father expects of him, at least until he is on his own. Through meeting Neil, and taking Mr.. Settings class, things being to change for Todd however. Suddenly he is looking at things in new and different ways. Things as basic as poetry can now be examined in new ways, which leads to his examination of more important things. This is held true all the way to Nils suicide. The suicide seems to hit all of the boys hard, but it devastates Todd the most. This is made clear when he breaks away from the other boys and runs toward the frozen lake in anguish and completely broken. Todd knows why Neil killed himself; he could not take sacrificing his desires to fulfill his parents expectations. Todd also knows that Mr.. Keating did nothing wrong. Without going on his Journey, Todd would not have been able to gain this insight into the lives of the people around him. Toddys Journey is finally completed when he stands on the desk, as Mr.. Keating is about to walk out expulsion from school, but that no longer matters to him. He does not belong in this cookie-cutter society that he once fit into perfectly. His Journey gave him insight, and allowed him to transcend his former state of mind.

Norways Geography and Economy

Home of the Brave and Land of the Free essays

Home of the Brave and Land of the Free essays Home of the brave, and land of the free, but our nation truly has more depth than that. Our nation, built by many different peoples, continues to grow culturally and mature as decades pass. In this way we strive for a national identity that is largely founded on what people had and have brought from their old country, as well as what we have made our own from evolution and creativity. It was from that where America gets its uniqueness, but not just from this. Our unique qualities arent just from our different backgrounds merging into a large collage, but also from how we have to set ourselves apart. It was the brave, rebelling people that fought for independence, having their own ideas, such as all men are created equal where our uniqueness was born. In our search for a national identity we have came into struggles in clearly defining who we are, for if all men were created equal, then slaves would have to be too. This may have been one of the greatest hurdles we have encount ered in finding ourselves, resulting in a civil war, fighting for hat America was to be. Again and again we continued to face challenges, and still do until this day, continuing for all time. From each problem we learn a little more about ourselves, of whom we are as a nation. As a nation we continue to change, capable of being a totally different nation, lead by ever-changing beliefs and guided by the Constitution and the Bill of Rights, as well as the will and virtue of the people. It was this idea of power to the people that had first set us apart, influencing others to see in our new ways. These ways allowed great opportunity for our people, as well as for the ones to come, giving us the nickname of The Land of Opportunity, granting so much more than so many other places. Our beginning ideas made it where our people had the most freedom out of anywhere else in the world. America today continues to see more and...

U.S. National Debt Research Paper Example | Topics and Well Written Essays - 1750 words

U.S. National Debt - Research Paper Example Federal governments borrow through issuing government bonds,securities and bills.In other nations government can borrow direct from organizations such as World Bank or other international institutions (Michael S.Weisbach). Only public debt is indicated as a liability on theUS federal government’s consolidated financial statements(Thornton). Debt held by federal government accounts is treated as an asset to those accounts however it is treatedas a liability to Treasuryaccount; the valuecounsel out each other in the consolidated financial statements.Federal governmentexpenditures and receipts are presented on a cashnotaccruals basis. However, the accrual method may provide useful data on long term effects of the governments annual operations. The US national debt is expressed as public debt ratio to GDP(gross domestic product). The debt ratio to GDP may decrease due of gross domestic product, government surplus or inflation (Alycia Chin). Deficitis thedifference between receipts and outlays for each year.US government generates revenue from excise, income, social insurance taxes and fees.The income generated is spent on service provision, social security, and research and debt payment. Deficit arises when spending exceeds income level. In such a case the government must borrow in order to pay its bills. Publicdebts differ from deficit in that public debt is the accumulated deficit plus off budget surpluses. Items included while calculating deficits are considered as either off-budget or on-budget.Governments borrow money needed maintain government operations. It borrows money by selling securities such as bonds, treasury bills, notes and savings bonds to the public. Treasury securities sold to the public and Intragovernmental Holdings amounts to total debt. Historically, US national debt has increased during recessions and wars, and declined subsequently. The debt ratio to GDP may decrease due of gross domestic product, government surplus orinflation.

Palestine and Israel crisis and its effects on U.S. Arab relations Essay

Palestine and Israel crisis and its effects on U.S. Arab relations - Essay Example The role of the United States in the peace process involving the two parties is debated time and again both by the Arabs and the Jews. The Arab countries are especially worried about the American approach and intent. They generally appear to be suspecting a geopolitical encroachment from the powerful American side combined with the interests of Israel. Even faithful American allies like Saudi Arabia and Turkey do not appear to be least contented about the lingering Palestine and Israel crisis and the American role in the peace process. Thesis Statement Palestine and Israel crisis has increased geopolitical tensions between the U.S. and the Arab countries, which has made this issue multilateral and increasingly complex. Effects of the Crisis Involving the Region In general, the international community holds that American policy in this region favors Israel. The military superiority of Israel relative to any plausible coalition of the Arab parties has been primarily maintained through American military assistance.1 Since military power has played a very important role throughout the Palestine and Israel crisis, political geography of the region has been considerably changed. Israel has increased the geographical extent of its political dominion (by annexation of Golan Heights, for example). Also, it has the ability to block and encircle the West Bank and Gaza Strip at utter geographical convenience. Moreover, Israel has strategically erected and shifted Jewish settlements in the region from time to time. Israel has four widely accepted physiological divisions: Northern Coast, Central Hills, Jordan Rift Valley, and Nagev Desert.2 The topography of Palestine is relatively simple; West Bank is landlocked and hilly, while Gaza shows general features of an uneven coastal terrain.3 However, Israel’s stringent security and economic policies in regards of its settlements in West Bank and its control over the Gaza coast has complicated the political geography of th e region. Israel’s regional geo-strategic moves have adversely affected the Arab nations at large. The Arab countries are becoming more and more sensitive about their geographical borders and natural resources, which has pressurized America. America has to provide military support to the countries like Egypt and Jordan, and cautiously position its troops in and around the Arabian Peninsula. Palestine and Israel crisis is antagonizing even the non Arab countries like Iran and Pakistan. In sum, regional geopolitics is becoming very intense in the Middle East and even in South Asia. Effects Involving Mobility Annexation, blockade, settlement, evacuation, and politically motivated demographic alterations have increased the importance of mobility in the context of Palestine and Israel crisis. â€Å"The contrast between Oriental Jews and Israeli Arabs with regard to their different geographical mobility is striking. The Oriental Jews are immigrants who lost contact with their coun tries of origin, whereas the Arabs are natives who resumed ties with their people. The Orientals have a large degree of internal migration, whereas the Arabs almost none.†4 In the course of the Arab – Israeli conflict, Israel saw an influx of Jewish asylum seekers from the Arab countries while Palestinians were turned almost into refugees in their own land and strategically isolated. Moreover, during and after the World War II, thousands of Jews migrated to America and there they eventually formed a very strong socio-political lobby for Israel. This lobby has been strong enough to decide the course of American policies in the Middle East, even beyond

Latin America Essay Example | Topics and Well Written Essays - 1250 words

Latin America - Essay Example Monroe Doctrine was a proof of new American imperialism, which attempted to secure American interests in the Western Hemisphere, as is evident from the speech of President James Monroe, delivered on the occasion of seventh annual meet of the Congress on December 2, 1823. It was made clear to the Western nations that America wanted no outside interference in the political matters of the countries of Western Hemisphere. Actually, the Monroe Doctrine was an indication of American desire to increase its political hold on the Latin countries, being ruled by proxy of the European powers. The purpose of the Doctrine was initially concurrent; it aimed to thwart away the European powers from the region, which later became part of its policy to bring the Latin countries under American impression, irrespective of the feelings of the people of Latin American countries. Things turned for the worse for American interests when the Monroe Doctrine was invoked in 1865 because of military support prov ided by America to the Mexican President Benito Juarez for organizing a successful revolt against the Emperor Maximilian (The Monroe Doctrine 1-2). US Policy Failure It is also contended that the Pan-American movement of the US in the 1880s and 1890s was initiated to secure the commercial stakes of the US. The leader of the movement, James G Blaine, thought that such a movement could help in reducing the European social and political impact and promote undisputed resolution of inter-linked issues of the US with Latin countries. The American attempt to enter into a treaty with eleven Latin countries for the resolution of issues could not succeed as no Latin country ratified the agreement later. Argentina was giving competition to the US to lead the region in the matter of creating economic and political impressions in South America; it boycotted the opening session of the Pan American conference (Hall and Coerver 21). The US wars in the Caribbean region were fought with the aim of ex panding the US impression strategically against Cuba and Puerto Rico. The two ocean issues focused on the significance of an Isthimian canal, increasing US stakes in Central America. The US came to recognize the critical role of the navy, an issue of top concern for the upcoming President Theodore Roosevelt. The expansionary intentions of the US in the Caribbean region created worries even in far-flung countries, as Chile and Argentina, over the US war initiative to get political and economic leverage in the hemisphere. There can be no doubt that the US took only first step in the right direction of freeing a colony, but only to become an expansionary power later. Monroe Doctrine is a proof of American defensive policy turning offensive. The American war paved the path for its becoming a global power, which was incidentally its first phase of aggressiveness through interventionist policy in the aligned area of its stakes (Hall and Coerver 21). Latin American revolutionaries were und er the wrong impression that the US would help their freedom movement but to their dismay, the US approach was cautionary. The government preferred to remain neutral. The US had doubts that any ousting of the European powers from the Hemisphere would lead to democratization of institutions. A policy shift in the US approach was seen only when Monroe became its president, but the US waging a war on Mexico was a planned attack of a powerful nation on

The Technology Aided Learning Education Essay

The Technology Aided Learning Education Essay Hey man! Whats wrong? Why are you crying? I didnt attend the last lecture how can I do the assignment now? Oh dont worry! I have the lecture recorded in my pen. Pen Yes it records video. Here take this Education is a complex subject which appears to elude definition. With the passage of time it has gathered new dimensions and stirred the human mind in unpredictable ways. Education is a continuous process and it aims at total development of the individual. Learning is not a single activity; it includes at least three different stages: accretion, restructuring, and tuning That is the, progress from the unsure and anxious state of the learner to the serene and experienced skill of the expert. It is not enough to understand and learn a subject. When a subject has been learned, it should be used. It should be practiced. It should be tuned until it is used effortlessly. An old proverb says, I heard it and I forgot it, I saw it and I remembered it, I did it and I learned it. Learning is therefore more effective when it occurs in an interactive setting that is mostly promoted through the use of educational technology. Now a days one can not live without technology. There is hardly an area of our life which is free from its presence whether it is health or education, industry or transport, communication or entertainment, fashion or domestic comforts technology is there all around us to serve us in every possible manner. TAL is an abbreviation of Technology Aided Learning and is one of the most commonly used acronyms within education. TAL has been increasingly used to describe the use of technology for learning purposes. The need for technology in the classroom is rapidly increasing with the changing times. What one must remember is that TAL is used to assist the user in learning or understanding a particular subject or thought in different or with interesting presentation. The key word here is Assist which means that it is not alone in this aim and that there are other methods involved too. In other words it is a small part of a much larger picture. It is relatively a new learning technique and is used for individual learning, in schools and in workplaces no matter what age groups the learner might belong to. TAL can be equally beneficial for people with disabilities. It will give them the opportunity to work side by side with peers. Technology today is flexible enough to stretch and meet their spec ial requirements. It will help them self-advocate In workplace environment it helps everyone by keeping a breast with latest techniques and solving day to day problems. Technology today provides virtual environments in which to check the viability of projects in real life situations. According to the British Journal of Educational Technology published by the National centre for Educational Technology, U.K. No. 2, Vol. 2, May 1971. Educational technology basically means all the intellectual and operational efforts made during recent years to regroup, arrange and systematize the application of scientific methods to the organization of new sets of equipment and material so as to optimize learning process. Majority of the people prefer TAL over traditional methods. TAL can cater a large number of people at the same time whereas traditional teacher centered methods can accommodate a certain number only. Technological learning commonly known as E-learning is defined as the use of new multimedia technologies and the Internet to improve the quality of learning by facilitating access to resources and services, as well as remote exchange and collaboration (EC, 2001). An integral part of the e-learning is video-conferencing technology, which allows students to talk to experts and other schools and students around the world in real time via a video link-up. Virtual schools are a relatively new phenomenon that is gripping the nation which makes it possible for everyone to learn at the same time even if they are at different ends of the globe. In this way a lot of time is saved from repeating or preparing the same lecture for separate classes. It is also benefactor for all those who due to one reason or another cannot go to educational institutions by having online lectures in their homes. If such virtual schools can be developed it might prove to be a sigh of relief for all those countries who import oil and other fuels as less to and from movement from educational institutions will bring a decrease in demand for fuel import thus giving a much required relief to their withering economy and might even boost it. Such a strategy can be particularly use ful in rural areas where online learning can help teachers and students in remote areas overcome distance. So in this way it can lend a helping hand in solving the current staff to student ratio crisis. Technology is the potential savior of the education system, because it can be used to personalize learning. The learner can learn at the pace he is most comfortable with and can design his learning according to his knowledge and needs, record the progress he makes. While some of the people want technology to replace traditional learning altogether others might disagree. A more moderate approach to the issue in question would be that both techniques should be employed in balance because some students from backward areas do not have the pace and are not at all comfortable with technology and also because it decreases student to student and student to teacher communication up to some extent. This strategy of blending online learning with school-based instruction is often utilized to accommodate students diverse learning styles and to enable them to work before or after school in ways that are not possible with conventional classroom instructions. Learners respond to information differently. As a result, it is often to the teachers advantage to use many different formats and modes to teach the lesson. Factors which influence the use of TAL include availability of resources and time and also on the difficulty of the topic and the strength and level of the class being taught. Use of TAL also broadens the mindset by giving every kind of information in one place. Most of the instructors just teach whatever is in the book and do not go outside its scope. Some do not employ TAL techniques due to power fluctuations and also non credibility of information up to some extent. The kind of technologies employed include internet, video conferences, audio and video cassettes regarding book content, online tests, online reference books, articles/journals and a wide range of gadgets including Projector, Camera, Electronic Board, Computer and different multimedia aids. While open educational resources are freely available over the net to every student without any discrimination, effort should be made that they meet standards of quality, accuracy and credibility as with any other educational resource. TAL is an effective learning technique.TAL provides an active learning atmosphere because different audio and visual materials appeal to the senses and completely grabs their attention. The listener of today does not want a dull lecture he prefers education through entertainment. Because of its comfortableness sometimes listener feels at ease and then might miss out a few things but TAL has the ability to reignite listeners interest. Because of the healthy interaction between technology and students interest in even dull topics can be developed. Audience motivation increases due to the use of TAL because everyday theres something new. Hence, if proper motivation and learning environment is provided TAL can surely enhance learning capabilities. Outside school, students constantly interact with technologies such as iPods, mobile phones, the internet and social networking sites, so it is little wonder theres an expectation that these technologies will also support their learning in the classroom. In recent world a program has been trialled that allowed students and teachers to download free information and resources through iTunes U an area of the iTunes store offering free education content from top institutions around the world. The departments assistant executive director curriculum support says that, by providing online content in alternative formats, the department hopes to make the information more accessible and appealing to people in the education community. This program will also test the practicality of using alternative electronic formats to distribute the departments information. The iTunes project also means that students can better communicate with their peers and access different perspectives on their subjects by sharing audio files to discuss their school work. Advantages of TAL in classroom include but are not limited to those mentioned here. The ideal classroom is an interactive, collaborative, and innovative place of discovery; technology is a key piece in achieving that goal. The use of TAL is increasing due to its fast and effective delivery of concepts and convenience. One of the advantages of using multimedia is to convey information quickly and effectively to all learners-and keep them interested in learning. (Savage and Vogel, 1996). Each and every one of the student pays 100% attention. TAL increases the interest in learning by creating an environment which is both innovative and creative and engages the student more fully. TAL makes one forget the chalk dust, the textbooks and make them a thing of the past. TAL is bliss for all those who want permanent and up to date knowledge. The use of TAL has introduced the concept of self education. When students find a term they are interested in they would simply research it and discus whatever they have found with their classmates. TAL also has an upper hand due to its diverse material. It sure is a fun way to get your students to review important material. It is certainly an advantage for all those who want to gain extra. It also saves the student and teacher from the hassle of carrying books and notes to and from the classroom. TAL expands whatever the course offers. When the same material is taught for awhile the student and even the teacher himself might find it les s than exciting. A quick internet search might help you identify ways to supplement your lessons with interesting new material such as photographs, sound clips, video clips, which can more than bring your lessons to life. Hence the use of technology allows teachers to diversify their lectures, display more information, and enhance learners learning. All student related info such as grades, attendance, progress reports etc can be uploaded which will make it possible to access it from any computer and hence make it easier for students and parents to track the students progress. Technology helps us in training our students in such a way that they master the 4Cs which are creativity, collaboration, communication and critical-thinking. TAL creates a sense of independent learning and help students in experiencing real life situations in the comfortable surroundings. With the aid of technology, many teachers take students beyond traditional classroom limits, creating virtual environments to experiment and explore (Hamza and Alhalabi, 1999). TAL reduces the cost of instructional materials. Technology is infused in almost every aspect of our daily lives so students from institutions which employ TAL techniques frequently have an upper hand than the rest as they are already trained in the much required skills. Students with little or no interest are simply not stimulated unless given technology as the backbone to their learning. Although some technologies sound space-aged and technical, most of the technologies that students are using are the same as those in most homes; the main difference is that, in schools, their educational potential is being explored. Like everything TAL also has some disadvantages. Lets imagine a situation where a teacher is having trouble with technological devices and it might sometimes be embarrassing when a student tells him or her how to troubleshoot the problem in question. However, that doesnt mean a teacher can turn away from using technology altogether. Instead, workshops should be arranged to bring such teachers into this new era of education by giving them the choice of what technology to use with their students. Given budget restraints, one hears more arguments in favor of traditional learning rather than use of technology in classrooms. The best solution to the financial problem is to allow students to bring in their own devices which mean that some students will have i-pads, pods, phones and laptops while others will have nothing. Technology, in this case, will likely serve to increase the gap between the rich and the poor and create a sense of deprivation. Sometimes students take it easy and become passive in the classroom or even dont come in the class because they know that whatever will be taught will be uploaded and they can find the same or better resources then that shown in the class. In this way they stop learning content and go to learn technology instead. Technology loses its novelty over time as its extensive use might make the lecture dull for then it will become a routine. Extra efficient people can surely find something more to do but in this way a little less motivated students will be left far behind and thus a gap will be created. TAL can be of major disadvantage for backward area people in terms of communication gap. The extensive use of technology may cause to lose activeness and brain storming etc. Some were of the view that they even serve as distraction. Some teachers might rely on technology exclusively to make their job quicker and easier, but what one must remember is that a teachers job is never easy. As far as technology is concerned there is a very faint line between education and environment. Teachers should be properly trained to emphasize knowledge and skills related to instructional technology use. Educational institutions in the country should be provided with modern instructional resources to facilitate teaching. The future of TAL in terms of teaching/learning and transfer of information to any individual all of them saw a bright future some even went so far as to suggest that TAL might completely replace the traditional techniques. A revolution might be coming ahead which aims to prepare students for further education and training, jobs of the future and to live and work in a digital world. Some school students ages 9-12 are even now being switched on to some of the most up-to-date technology available, from laptop computers to interactive whiteboards, video-conferencing equipment and even virtual classrooms. TAL should be employed side by side with traditional techniques rather then relying alone on technology. TAL should be employed on a larger scale and everything should be done for its promotion throughout the country. A clear cut line should be introduced so that these technologies and resources are not misused. The daily interaction with technology will help in producing students or le arners being leaders of 21st century.

The Pitiful Ghost in Shakespeares Hamlet Essay -- GCSE English Litera

The Pitiful Ghost in Hamlet      Ã‚  Ã‚   In Shakespeare’s tragic drama, Hamlet, there is one character who is different from all the others. He is a supernatural being – a Ghost. His role is quite as important as anyone else’s. This essay will be devoted to an explanation of this Ghost.    Maynard Mack in â€Å"The World of Hamlet† elucidates the reader on how the Ghost introduces the problem of appearance versus reality:    The play begins with an appearance, an â€Å"apparition,† to use Marcellus’ term – the ghost. And the ghost is somehow real, indeed the vehicle of realities. Through its revelation, the glittering surface of Claudius’ court is pierced, and Hamlet comes to know, and we do, that the king is not only hateful to him but the murderer of his father, that his mother is guilty of adultery as well as incest. Yet there is a dilemma in the revelation. For possibly the apparition is an apparition, a devil who has assumed his father’s shape. (247)    So there is considerable doubt regarding this spirit within the mind of the protagonist – until after the decisive action of the play when both Horatio and Hamlet witnessed Claudius’ reaction. W.H. Clemen in â€Å"Imagery in Hamlet Reveals Character and Theme† describes the pervasive influence which the Ghost’s words have on the entire play:    Perusing the description which the ghost of Hamlet’s father gives of his poisoning by Claudius (I,v) one cannot help being struck by the vividness with which the process of poisoning, the malicious spreading of the disease, is portrayed:    Sleeping within my orchard,   Ã‚  Ã‚  Ã‚   My custom always of the afternoon,   Ã‚  Ã‚  Ã‚   Upon my secure hour thy uncle stole,   Ã‚  Ã‚  Ã‚   With juice of cursed hebenon in a vial,   Ã‚  Ã‚  Ã‚   And ... ...o: Greenhaven Press, 1999. Rpt. from The Masks of Hamlet. Newark, NJ: Univ. of Delaware P., 1992.    Shakespeare, William. The Tragedy of Hamlet, Prince of Denmark. Massachusetts Institute of Technology. 1995. http://www.chemicool.com/Shakespeare/hamlet/full.html    Ward & Trent, et al. The Cambridge History of English and American Literature. New York: G.P. Putnam’s Sons, 1907–21; New York: Bartleby.com, 2000 http://www.bartleby.com/215/0816.html    West, Rebecca. â€Å"A Court and World Infected by the Disease of Corruption.† Readings on Hamlet. Ed. Don Nardo. San Diego: Greenhaven Press, 1999. Rpt. from The Court and the Castle. New Haven, CT: Yale University Press, 1957.    Wilkie, Brian and James Hurt. â€Å"Shakespeare.† Literature of the Western World. Ed. Brian Wilkie and James Hurt. New York: Macmillan Publishing Co., 1992.         

Decline of Han and Gupta Dynasty

Matthew Vinas Chapter 510/9/12 The Han dynasty and Gupta India were both large powerful empire who conquered most if not all their surrounding neighbors. They left a impression on the surrounding area and its history. Regardless of this influence they could not avoid the looming end that was coming. Like all large civilizations of its time both Gupta India's and the Han's golden age had to end. There are many reasons for this the largest ones being corrupt or weak government, foreign invasions, and internal rebellion. Gupta India was a highly advance culture containing advance mathematics, astronomy, and city planning.But none of these advancements could save them from the decline and eventual fall of their civilization caused by weak government. Following the death of Skanda Gupta in 467 CE rebellion and civil war began to tear the empire apart causing a time of unsteady rule. The constant rebellion caused the government's power in society to decline to . Due to the decline of gover nment, many necessary part of society had to be ignored in an effort to fix the current problems that were being faced. This neglect allowed for the military to decline resulting in the increasing success of the Huns invasions.These invasions took a heavy toll on the government of Gupta, more specifically its rulers causing them to lose more and more power. This lack of sturdy rule allowed the people of Gupta to rebel against its government and its government officials which lead to the invasions of Gupta. Aside from the weakened monarchy, the very personalities of the later Gupta Kings contributed to the ultimate fall of this dynasty. Similar to Gupta the decline of the Han dynasty can be sum up to three points corrupt and incompetent government and rebellion. isrt of all the governmet of Han was corrupt. Toward the end of Wudi’s reign in 156 BCE, violence erupted between the empress and Wudi’s concubine over the heir to the throne. Eventually, a compromise ruler was chosen, but the decline of the Han Dynasty had already begun. Later emperors were incompetent, and their reigns were marked by corruption, and a lust for immortality. This obsession and corrustion was the main reasons for the constant invasion attempts. The wars and large armies put an enormous burden on the economy.The lack of currency, trade, and natural disasters created an uneasy feeling between the Han nobles and their peasants. The main reason of this is due to massive food shortages caused by the massive overpopulation. To conclude the decline of both civilization were the cause of many factors. Like all large civilizations of its time both Gupta and the Han dynasty had to come to an end. Though different in culture both the Gupta and Han dynasty declined and eventually fall due to its weakened government, constant foreign invaders, and its rebellions.

Application of social learning theory in psychology research Essays

Application of social learning theory in psychology research Essays Application of social learning theory in psychology research Essay Application of social learning theory in psychology research Essay Explaining substance usage among Puerto Rican striplings: a partial trial of societal larning theory’ is an article by Holly Ventura Miller. Wesley G. Jennings. Lorna L. Alverez-Rivera and J. Mitchell Miller. The article is a 2008 publication in the Journal of Drug Issues Volume 38. issue figure 1. In this survey. Miller et Al ( 2008 ) seek to utilize societal larning theory to understand substance usage among Puerto Rican striplings as portion of the larger Latino group. The importance of societal acquisition is assessed through happening out the consequence of differences in an individual’s description of substance usage as compared to the description that equals have. This survey is based on the position that most striplings who have friends who are in substance maltreatment besides become substance maltreaters. Percepts about drug maltreatment besides seem to be similar with those held by the equals. Social interactions of the young persons hence seem to play a large function in erudite behaviour and perceptual experiences. Miller et Al ( 2008 ) have reviewed considerable literature on societal larning theory more so the facet of differential association in acquisition of socially unacceptable behaviour. A cross-cultural application of societal larning theory signifiers the centre of this survey where a group ( 288 young persons ) of Puerto Rican striplings is chosen as the survey sample. This survey specifically focuses on how equal and personal perceptual experience of substance usage influence intoxicant. coffin nail and marihuana usage. The survey-type of survey was carried among school traveling young persons aged 14-19 old ages in San Juan. Puerto Rico. The topics were selected from public and private schools with the sample size from public schools being well higher compared to that from private schools ( 69 % versus 31 % ) . The study was conducted utilizing questionnaires where several variables were assessed. Questionnaires administered in public schools were written in English whereas those issued in public schools were in Hispanic. The survey excluded topics who did non describe being Latino since ethnicity was a really important variable. The striplings were assessed of their behaviours as respects to alcohol maltreatment. coffin nail smoke and marihuana usage. Forecaster variables were societal acquisition ( definitions on substance maltreatment ) and sex. The control variables in this survey were age and belonging to single-parent household. After statistical analyses ( logistic arrested development analyses ) . it was found out that young persons in private schools had a greater life-time substance usage and reported peer influence in the usage of the three substances. In add-on. males were likely to be involved in usage of the three substances under survey as opposed to females in both types of schools. In private schools. a important difference in substance usage was noted to be between males and females. It is besides noteworthy that coffin nail usage among females in public schools was influenced by their positions of smoking coffin nails as a favourable behaviour. This was besides the instance with private school males. Personal definitions were besides found to play a large function in intoxicant ingestion. Marijuana usage was chiefly due to the influence of peers’ definition as opposed to personal definition. Miller et Al ( 2008 ) hence concluded that if personal definitions of substance usage are favourable. the likeliness of substance maltreatment is high. Peer definitions are besides significantly of import determiners of substance maltreatment as evidenced by marihuanas use among Puerto Rican striplings. Sexual activity is besides a deciding factor in act uponing substance usage. Article 2 The article social acquisition. ego control. and substance maltreatment by eight grade pupils: at narrative of two cities’ by L. Thomas Winfree Jr. and Frances P. Bernat is a 1998 publication in the Journal of Drug Issue volume 28. issue figure 2. In this survey. Winfree and Bernat ( 1998 ) examine the effectivity of the societal cognitive theory and self control theory in foretelling degree of substance maltreatment among a group of eight graders in a big versus a little metropolis. Among the substances the substances that the eight class pupils are assessed of include intoxicant. coffin nails. and marijuana among others. This sample is selected from Phoenix. Arizona and Las Cruces. N. M. the metropoliss are pick for this survey due to differences in types of offenses therefore the writers of this survey challenge that the two theories can non be used to foretell substance maltreatment among the two groups of young persons. Winfree and Bernat ( 2008 ) argue that the societal acquisition theory is viewed as being able to foretell how people develop delinquent behaviours. every bit good as the environment that is likely to predispose one to delinquent behaviours. As such. it is viewed that substance maltreatment by young persons can be predicted by the societal acquisition theory every bit long as the societal environment of the young person is good understood. On the other manus. Winfree and Bernat ( 1998 ) argue that the ego control theory indicates that the degree of ego control determines human behaviour particularly in consideration of factors such as self involvement and inclination to seek pleasance and non trouble. In their survey. Winfree and Bernet ( 1998 ) carried out a broad cross-sectional survey in 11 vicinities including Phoenix and Las Cruces. The topics who participated in this survey gave an informed consent through either parents or defenders. Data was collected through the usage of questionnaires and the surveyors helped the pupils in understanding the inquiries therefore bettering truth of informations collected. Dependent variables in this survey were usage of different substances within the past one twelvemonth. Social larning independent variables included neutralisation. guilt. positive support and negative thrusters. Self control independent variables included parental monitoring. impulsivity and risk-taking. After executing arrested development analyses. it was apparent that there was a low degree of substance maltreatment among Phoenix pupils who said that they would experience really guilty if their engaged in substance maltreatment. Higher degrees of substance maltreatment in Phoenix sample was identified among pupils who agreed greatly to neutralizing statements about negativeness of offense. In footings of ego control. there was higher substance usage among pupils who reported higher hazard taking inclinations. However. parental control and impulsivity did non supply plenty informations for rating. In Las Cruces. it was observed that young persons who had seen mobsters and viewed mobsters as holding better life styles were likely to mistreat substances. The same happened with neutralisation of negativeness of offense. Guilt was non a large determiner of substance maltreatment in Las Cruces. Conclusively. Winfree and Bernet argue that societal larning theory and self control theory can be used to measure delinquency in striplings. From the above two articles. societal larning theory emerges as an of import tool for foretelling substance maltreatment. Counselors stand to profit from the apprehension of the application of societal larning theory in this context since they can be able to tie in a certain substance maltreatment job to the societal influences of the client. By placing the beginning of the substance maltreatment job utilizing the societal acquisition theory. the counsellor is able to supply a manner out of the delinquency or substance usage. This would include subjecting favourable societal environment and statements such that the substance maltreatment behaviour is taken as a negative instead than a positive thing. It would besides be helpful for the counsellor to propose a geographical resettlement ( e. g. school transportation ) as an of import manner of making the best environment ( drug/crime-free environment ) for striplings. Mentions Miller. H. V. . Jennings. W. G. . Alverez-Rivera. L. L. and Miller. J. M. ( 2008 ) . Explaining substance usage among Puerto Rican striplings: a partial trial of societal larning theory. Journal of Drug Issues 38 ( 1 ) : 261+ . Web. 15. July 2010. Questia. com. Winfree. L. T. and Bernat. F. T. ( 1998 ) . Social acquisition. ego control. and substance maltreatment by eight grade pupils: at narrative of two metropoliss. Journal of Drug Issue. 28 ( 2 ) : 539+ . Web. 15. July 2010. Questia. com.

Statistics on Victoria, the Capital of British Columbia, Canada

Statistics on Victoria, the Capital of British Columbia, Canada Victoria is the capital city of the province of British Columbia, Canada. Victoria is a gateway to the Pacific Rim, is close to U.S. Markets, and has many sea and air links that make it a business hub. With the mildest climate in Canada, Victoria is known for its gardens and is a clean and charming city. Victoria holds many reminders of both its native and British heritage, and views of totem poles combine with afternoon tea. The focus of downtown Victoria is the inner harbor, overlooked by the Parliament Buildings and the historic Fairmont Empress Hotel. Location of Victoria, British Columbia Victoria is located on the southern tip of Vancouver Island.See a  map of Victoria Area 19.47 sq. km (7.52 sq. miles) (Statistics Canada, 2011 Census) Population 80,017 (Statistics Canada, 2011 Census) Date Victoria Incorporated as a City 1862 Date Victoria Became the Capital City of British Columbia 1871 Government of the City of Victoria After the 2014 election, Victoria municipal elections will be held every four years rather than three. Date of the last Victoria municipal election: Saturday, November 15, 2014 Victorias city council is made up of nine elected representatives: one mayor and eight city councillors. Victoria Mayor Lisa HelpsVictoria City Councillors Victoria Attractions Major attractions in the capital city include: Parliament Buildings, home of the BC Legislative AssemblyButchart GardensRoyal BC MuseumMaritime Museum of BCFairmont Empress HotelTrans Canada Trail Weather in Victoria Victoria has the mildest climate in Canada, and with an eight-month frost-free season flowers bloom year-round. The average annual rainfall for Victoria is 66.5 cm (26.2 in.), far less than in Vancouver, BC or New York City. Summers in Victoria are pleasantly warm and dry with an average maximum temperature in July and August of 21.8 °C (71 °F). Victoria winters are mild, with rain and the occasional light snow. The average temperature in January is 3 °C (38 °F). Spring can start as early as February. City of Victoria Official Site City of Victoria Capital Cities of Canada For information on the other capital cities in Canada, see Capital Cities of Canada.

Consumer Marketing Research Plan Essay Example | Topics and Well Written Essays - 4500 words

Consumer Marketing Research Plan - Essay Example Structurally, Reed Elsevier has four divisions that serve a global market for professional information. This allows the company to provide information and services to the professional market as scientists, academics, lawyers, teachers, doctors, nurses and a range of corporate professionals (Elsevier 2006). Skills are valued highly at Reed Elsevier (2006) as part of key strategy to build on core competencies. The company has maintained successful development of technology and delivers through web-based processes. Skills rely heavily on the company's ability to invest in new technology and deliver products effectively and efficiently to the professional information market. Reed Elsevier's staff is broad, including specialists in diverse global information markets as well as recent purchases of medial information publishers and business information researchers. Reed Elsevier places a strong emphasis on their shared values throughout the staff as encouraging innovation, product developme nt, and organic (rather than top-down) management and growth. The company's style is to function as a global organization with a pro-active policy that shares resources, information and cost savings with a group and team-oriented focus on delivering an efficient and viable product. Reed's product is information and information technology. ... Reed Elsevier places a strong emphasis on their shared values throughout the staff as encouraging innovation, product development, and organic (rather than top-down) management and growth. The company's style is to function as a global organization with a pro-active policy that shares resources, information and cost savings with a group and team-oriented focus on delivering an efficient and viable product. Reed's product is information and information technology. This is a strong product line, and Reed Elsevier provides an efficient, easily accessible product through their web-based applications that is not dependent on the customer's physical location, but is globally accessible. Product promotion is strong. Reed Elsevier has a solid web-based presence as well as continuous support from the traditional publishing market (especially as brand recognition for Harcourt division). Furthermore, promotion is done through press releases and professional conferences. Reed is able to promote on multiple levels as web-based, press releases, word of mouth, and brand recognition. Prices at Reed Elsevier are hard to distinguish because there are multiple divisions, information requirements, and professional needs that create variations in prices. Customer and Competition Market Analysis Simba Information shows the market reaching nearly fifty-five billion dollars in the 2002 US market, global information on the professional information sales market was unavailable at the time of this report (Simba 1999). Trends in information purchases, particularly in education, business and medical information markets increase each year (Simba 1999). Customers include Science & Medical, Legal, Education and Business professionals. Customer relationship management is highly

Tertiary Education System Essay Example | Topics and Well Written Essays - 1000 words

Tertiary Education System - Essay Example The intention of this study is the tertiary education system is a substitute entry trail to undergraduate education at the University level. The course lengths for tertiary programs are mostly half year with about fifteen contact hours every week. Enabling courses are often varied since there are no excessive rules or principles meaning that several people have access to the programmes when they reach that level of education. These enabling programmes are reacting positively to the local requirements and the broader needs of communities. They vary from short introductory programmes, on-going education support to comprehensive preparatory courses. Tertiary education enabling programmes have been established in conjunction with other institutions like TAFE, secondary education among others. Just like any other level of education, the tertiary enabling programmes also require students to prepare well, be motivated and supported to excel. In terms of fees, the tertiary education system v aries from one university to another in terms of course funding. Tertiary enabling programmes are very helpful to students and the communities because they enable students become successful adults after completing their university education, which leaves them with knowledge and skills to handle serious issues such as career and employment. Note that the enabling programmes can work excellently if they are connected to different initiatives for one year. Therefore, it is important to convince faculties to slot in enabling progressions into their undergraduate programs in order to meet the needs of the students and the society. II. Advantages of Enabling Programmes to: a) Institution Enable a higher preservation tempo of the student population in an institution. Enable superior achievement of the students in terms of their scores in class (Carmichael & Taylor, 2005). Reinforces its relationship with the society. The students can become role models to others and improve their performan ce in class. The weak students get motivation and learn ideas to succeed in their

Policy, planning and development for tourism Case Study

Policy, planning and development for tourism - Case Study Example In the southern part of Australia, there is an island, Kangaroo Island, commonly known for its abundance in wildlife animals and tourists flock there every year for various reasons (Ritchie and Crouch, 2003:55). This paper will seek to will provide a report detailing policy, planning, and development for tourism in Kangaroo Island. The Kangaroo Island covers a wide area, as it is 155 kilometers long, 55 kilometers wide, and has a permanent population count of about 4,400 people. One can find the Kangaroo Island at the far end of South Australia. Additionally, 47 percent of its vegetation is natively original while 57 percent is under the protection of the National and Conservation Parks (Jack, 2005:8). Studies carried out by a number of researchers recorded that, the Kangaroo Island received many tourists in the year 2003, which amounted to 180,915 people (Brown, 2006:101). After doping some analysis, these researchers found out that 26 percent of those tourists were international visitors and that was expected to surpass 60 percent by the end of 2011 (Miller and Twining-Ward, 2005:207). This means that Kangaroo Island is indeed a tourist’s destination area, which does not only require a development plan, but also an implementation platform. Upon giving the Kangaroo Island study a closer outlook, it emerged that kind of development found or seen in this area has come with a price. Pertinently, for it to look the way it does there must be concerted efforts from some stakeholders. As of today, the Kangaroo Island has an innovative program responsible for developing and monitoring the influence of tourism (Beeton, 2005:36). It is also responsible for ensuring sustainable tourism development in this island as currently the tourism industry is working towards setting measures responsible for maintaining a sustainable ecology. At Kangaroo Island, there

The Atomic Bomb and its Destructive Power Essay Example for Free

The Atomic Bomb and its Destructive Power Essay An Atomic Bomb is a very powerful explosive device that entails fission of enriched Uranium or Plutonium nuclei in a chain reaction. The power of the explosion is measured in terms of the number of tons of TNT that would have to be exploded to release the same amount of energy. This fission reaction cannot be sustained unless a specific amount of plutonium or uranium, known as the critical mass, is present. When this specific amount is present, then the number of neutrons being produced by the fission of the nuclei will exceed the number of neutrons that leave the surface of the material. This results in a chain reaction, which ultimately leads to an explosion (Atomic Bomb). The nuclear device or Atomic Bomb consists of several less than critical mass parts that are separated by lead walls. Moreover, all these portions of nuclear fuel together exceed the required critical mass. At the time of detonation, either a chemical or mechanical device is set off that causes the various sub critical mass portions of Uranium or Plutonium to combine. Subsequently, the emitted neutron density is sufficient to set off a nuclear fission reaction releases more neutrons, this process continues until the fissile material is exhausted or is dispersed (Atomic Bomb). Such a nuclear fission reaction gives rise to an enormous amount of energy, which is mainly in the form of extreme heat. In addition, this explosion generates a huge shock wave, flash burns, high winds and radiation consisting of neutrons and gamma rays or very short wavelength light. This radiation is fatal to living matter and makes the soil and water unusable (Atomic Bomb). The neutrons and gamma rays released during an atomic bomb explosion cause extreme harm to living tissue and constitute a prime cause for cancer. The surrounding area of a nuclear explosion becomes unusable due to contamination with radioactive fission products. A portion of these radioactive products reach the upper atmosphere either as dust or a gas and thereafter reach the site of explosion as radioactive fallout, which continues to decay over a period of time (Atomic Bomb). Amongst nuclear weapons, the Atomic bombs have the dubious distinction of being the first to be developed, tested and deployed. Towards the end of the 1930’s physicists belonging to Europe and the USA became convinced that it would be possible to create a truly powerful explosive device that was based on the fission of uranium. In August 1939 Albert Einstein wrote to the US President Franklin D. Roosevelt a letter that gave particulars of this process and the danger that could be posed to the Allies if such an explosive device were to be created by the Axis Powers. The President took cognizance of this warning and initiated the Manhattan Project in 1942, in order to invent such an explosive device. The Manhattan Project team led by U. S. Army Brigadier General Leslie R. Groves was ably guided by J. Robert Oppenheimer in this endeavour. This team was successful in creating the first Atomic Bomb (Atomic Bomb). The first test atomic explosion was performed at Alamogordo, New Mexico, on the 16th of July, 1945. The energy released by this explosion was the same as would be released if 20,000 tons of TNT were to be exploded. On the 6th of August, 1945 the USA used the atomic bomb for the first time in history. This bombing, which took place almost at the end of World War II, was made on the Japanese city of Hiroshima. This bomb attack was repeated on the Japanese city of Nagasaki on the 9th of August, 1945 (Glasstone). The casualties reported due to these nuclear explosions were enormous and the USA stated that around sixty to seventy thousand people had been killed in Hiroshima by the atomic bomb, which had earned the sobriquet of Little Boy. The same US sources placed the number of dead at forty thousand in Nagasaki, due to the explosion caused by the atomic bomb that had been dropped there, which had been nicknamed as the Fat Man. These two bombs effectively brought about the surrender of Japan to the Allies on the 14th of August 1945. These were the only occasions on which nuclear weapons had been used in warfare (Eubank. P87). The Hiroshima bomb was prepared using refined uranium – 235. The bomb was made by diffusion enrichment techniques, which utilized the minute differences in the mass of the two main isotopes of Uranium, namely U – 235 and U – 238. The difference of mass is similar to what UF6 has with only one percent between the molecules. Thus it became much simpler to concentrate the less common isotope. The atomic bomb that destroyed nearly ninety percent of the city of Hiroshima on the 6th of August 1945 was prepared using approximately sixty kilograms of highly enriched uranium (Atomic Bomb). Three days later the second bomb was exploded over Nagasaki. This bomb contained approximately eight kilograms of plutonium – 239. Special types of nuclear reactors were utilized in the preparation of this bomb. The first human designed atomic reactor was constructed on the premises of the University of Chicago in the year 1942 during the last phase of the Second World War. In order to slow down the emergence of neutrons in fission, highly purified graphite was used in the reactor as a moderator of neutrons and to control the nuclear fission reaction. Subsequently more reactors were constructed based on the design of the Chicago reactor. They engaged simple chemical techniques to isolate plutonium – 239. There were no complexities involved in the separation of the isotopes. The first test explosion had taken place at Alamogordo in New Mexico on the16th of July 1945 using a plutonium explosive device (Glasstone). Initially the creation of the atomic bomb proceeded at a slow pace. However, the results of different research groups clearly indicated that its destructive power could be awesome and this led to a considerable hastening of the development process. Subsequently, the US Government became convinced of the fact that this world war was based on technology to a very great extent. Accordingly, it accepted the fact that there should be consensus between science, technology and the US Government (Eubank. P. 8). The destructive effects of both uranium and plutonium fuel nuclear fission bombs relied upon the energy released during the explosion caused by nuclear fission, which resulted in instantaneous fires, destructive blast pressures and maximum radiation exposures. The quantity of deposits of fission particles on the ground was very limited because these bombs had been exploded at a height of around six hundred metres above the ground. However, some traces of deposit of these particles were found in the surrounding areas of the cities in which these explosions took place and this was attributed to the rainfall that had occurred immediately after these explosions. Areas at a few kilometres distance to the east of Nagasaki and in west and north – west of Hiroshima had recorded these radioactive traces. Most of the radioactive fission particles got carried away by the heat emanated from the explosions into the outermost atmosphere (Atomic Bomb or A Bomb). The death toll was estimated at 45,000 of the civilian population out of a total of 250,000 in Hiroshima on the day the bomb went off and 19,000 resident civilians succumbed in the succeeding four months. The population of Nagasaki was 174,000 and out of these 22,000 died on the day of the explosion and another 17,000 died during the succeeding four months (Smith). A large number of malformations or deformations of fetuses was recorded among the civilians who had been exposed directly to the radioactivity. This resulted in deformities in children who were born subsequent to the explosion. Apart from these untoward incidents, no significant gene damages were found to have occurred in the children of the survivors (Smith). Gamma radiations and neutrons had emerged during and immediately after the fission. These were the major components of the radiation in those cities. There were other sources of exposure derived from the black rain which precipitated in some areas. The rain water contained radioactive materials that had emanated from within the rising cloud of fission products. However, there was little exposure to these depositions. Traces of radionuclide cesium – 137, which was a by – product of the fission were detected for a long period after the explosion in areas of Nishiyama district (Smith). Other category of nuclear bombs, fusion bombs, such as hydrogen or thermonuclear bombs have been developed and tested in the 1950s. However, these weapons have never been detonated in warfare. The modus operandi of a thermonuclear bomb is that a fission reaction takes place first to produce very high temperature. Hydrogen isotopes of deuterium and tritium combine because of the extreme heat and in the process give out a very large amount of thermonuclear energy. The primary source of energy depends on the fusion reaction. This process is similar to the process that gives the Sun its energy (Atomic Bomb). Nations that had developed atomic bombs test them in order to determine their efficiency and to study the effects caused by such explosions. These tests are usually conducted by exploding them in the atmosphere, under the earth and under the sea. The countries that have admitted to the possession of a nuclear warhead are the United States, Russia, the United Kingdom, France, China, India and Pakistan. South Africa proclaimed that it had developed a number of such bombs and that later on it had dismantled them. Since the war came to an end due to the Atomic Bomb, a new era has begun, which makes a logical analysis of the basic concepts in respect of human life, technical innovations and society. In the social context, the deep sorrow caused by the destruction of the atomic bomb was immense. Its impact extended into the hearts of the nations of the world crossing the borders of Japan. In addition to the immense grief caused, the use of the atomic bomb made some of the people of the United States a target for criticism from the people of the world for having caused such a large number of deaths. Although the Americans wanted to depict the atomic bomb attacks on Japan, during the war, as a symbol of their hatred towards the Japanese who had attacked Pearl Harbor, these bombings were criticized as being unjust to the people of Japan. Any country with the required amount of technology could have used the atom bomb. However the United States had the benefit of possessing not only the money but also the technology to take up such a project. However, the fact remains that the atomic bomb, saved a million lives though it killed tens of thousands of people. The rules of war were changed forever by the atomic bomb. It not only exterminated the enemy but also ruined humanity itself. The inventors of this weapon had hoped that their invention would result in the end of war. This new weapon was so terrible that its architects were terrified of the idea that it could again be put to use. Works Cited Atomic Bomb. Microsoft Encarta Premium . Redmond, WA, 2006. Atomic Bomb. Britannica Concise Encyclopaedia. 2003. Atomic Bomb or A Bomb. The Columbia Encyclopaedia . 2004. Eubank, Keith. â€Å"The Bomb. † Kreiger Pub Co. Glasstone, Samuel. Nuclear Weapons. Microsoft Encarta 2006 [DVD]. Redmond, WA, 2005. Smith, Mikki. Hiroshima was no longer a city. International Socialist Review, Issue 13. August September 2000.

Case Study of Management of Globalization at Ryanair

Case Study of Management of Globalization at Ryanair With increasing globalisation, numbers of companies are entering different foreign markets but some of them only attain success. This is because of their lack of knowledge about free markets advantages and limitations and role of enterprise within organisations (Brooke 1996). Firms that operate by assessing the impact of globalisation are much able to operate successfully rather than the firms that operate without analysing the impact of globalisation (Vittorio 2006). In this report all these aspects will be discussed with the help of a company, Ryan Air that is one of the oldest and most flourishing low-cost airlines of Europe (About Us 2011). This report will be completed by analyzing all previous researches or studies done in this field and its implications in real life. Different researchers and theorist have analysed free markets, globalisation and role of enterprise within organizations. With their analyses they have also given different theories and approaches that can be used in a workplace to maximise its opportunities. All these theories and approaches will be used to analyse that what extent free market conditions have allowed Ryan Air to grow and prosper (Iyer Masters 2000). As well it will also describe, at what extent the company had benefitted from free market conditions and to what extent it was constrained by limitations on this market. In addition to this, here it will also be analysed that how company and other markets are driven by enterprise led organisations. In the end, it will also be analysed that what extent the air travel market relies on globalisation and what is the importance of global expansion for Ryan Air. As well, in this report the importance of global markets in other industries will also be evaluated along with the analysis of importance of globalisation. Critical Evaluation of Ryan Airs Entry Ryan Air was established in the year 1985 and it entered low cost European air travel market as a low cost airline. The company attained huge success in Europe and it was all because of free market conditions (About Us 2011). The company success due to free market conditions can be understood effectively by critically evaluating it along with the discussion of its benefits and limitations. Significance of Free Market Conditions to Ryanair: Free market conditions refer to an economy or market in which buying and selling of products and services is done without any restriction related to price and valuation. European air travel market is also highly affected with free market conditions that in turn have also affected Ryan Air (Brooke 1996). The company is highly affected by free market conditions and it is an important reason of its growth and success. Due to the effect of free market conditions, the company along with its competitors has become able in allowing market forces to determine the price and values of air travel offered by them (Vittorio 2006). The free market concept was initially conceptualized throughout the First World War but in present it has become a reason of number of economies success. With the free market conditions of Europe, Ryan Air has derived various benefits like flexibility, freedom, and variety that in turn assist it in growing its business operations in Europe and in other foreign countries (Suneja 2000). With the free market conditions like deregulation and free market entry, Ryanair has been able to exploit the Irish and subsequently the European transport market (Brophy George 2003). With the free market conditions, the company has become able in switching its services on the basis of the widespread market conditions. For example, if there is demand on one route, the company is free to change its operations and other route so can take advantage of current profitable route or service (Iyer Masters 2000). The company is able to change its operations or process without undergoing the scrutiny of extreme government protocols. As well, the company management is also free to alter its services and their management according to their own suitability or accessibility for gaining a competitive edge (Rugman 2002). Benefits Limitations of Free Market Conditions to Ryanair: With the increasing free market conditions, Ryanair has attained several benefits in terms of increased freedom, flexibility and limited government controls or protocols. Free market conditions in Europe have allowed company to undertake activities that please them. Consequently, it can serve customers in a way it wants and sell services they think will help it in growing and prospering (Brophy George 2003). In this free market economy, the company also have freedom to change and alter their business operations. As well, government controls are very less to company operations that provide it with a benefit of increasing significantly at national as well as international level. Although there are some government guidelines to operate in air travel market that need to be followed by Ryanair but it has freedom to manage its operations in a way it feels appropriate or beneficial (Rugman 2002). The company have freedom to increase its number of flights and as well determine prices according to market forces or conditions. In condition of increased demand of air travels, the company is free to increase its number of flights so that more and more profits can be attained in comparison to existing competitors. The increased demand of customers can be satisfied significantly by undertaking diverse business decisions and increasing number of flights (Brophy George 2003). The free market conditions also present Ryanair with an advantage of serving its customers with innovative products and services. In regard to free market economy, the company have an advantage to determine what services it will render to its customers with diverse innovations so that they can be offered with best products and services (Vittorio 2006). In this way, it can be said that it is a tool through which Ryanair can easily attain competitive advantage and core competencies. In addition to significant extent of benefits, free market conditions have also presented Ryanair with several limitations like increased competition, high threat of new entrants, high bargaining power of customers etc (Iyer Masters 2000). In free market economy, there are number of low cost airline companies that operate in Europe and present customers with different innovative services. In this kind of environment, it becomes difficult to retain customers in long-run as well their bargaining power is also high as they have several choices available at a time (Rugman 2002). Threat of new entrants is also very high that several times have presented Ryanair with number of limitations. In starting, the company competitors were not as high as in present and due to this, it requires a more planned approach and business strategy (Ryan Air 2009). Free market conditions and economy have served company with number of benefits as well as with some limitations. Role of Enterprise in the Creation and Development of Ryanair In present the concept of an enterprise driven organization has emerged in which the whole organization is undertaken as an enterprise directed with continuous transformation and change. The emergence of this concept is due to uncertain market environment and rapid changes in consumers tastes. By creating and developing an enterprise driven organization, a businessman can significantly attain success (Box Byus 2007). Similar is the case with Ryanair that also made use of enterprise to become a successful low-cost European airline company. In the creation and development of Ryanair, enterprise played a substantial role that can be understood by critically reviewing its effect. Recognition of Ryanair as Enterprise Driven Organisation: Ryanair was started in the year 1985 with only 57 employees and with one 15 seater turboprop plane that used to carry 5000 passengers on one route. In subsequent year of its operations, the company employees increased along with the number of passengers it used to carry. In the year 1990-1991, the company passengers increased to 700,000 (Box Byus 2007). For attaining growth, the company made use of several marketing strategies. As well, the company also transformed its management team so that effective operations can be brought out in the company. The success attained by the company shows that from the time of company initiation, it was having potential of becoming market leader. It was all due to the effect of Michael OLeary as CEO who kept company recognised as enterprise driven organization (Wallace, Tiernan White 2006). Although, the company have confronted several troubles, but from starting its CEO assisted its entrepreneurs to establish and develop their company as an enterprise. This in turn assisted in the creation of an enterprise culture in Ryanair (Graham Nafukho 2007, p. 130). From beginning, the company and its managers have confronted number of problems mainly in concern to handling business operations, management and cost structures. All these troubles have been resolved by implementing different marketing strategies and transforming old strategies. It would not have been possible, if company CEO have not developed an enterprise culture (Mattila, Nandhakumar, Hallikainen Rossi 2009). By becoming an enterprise driven organization, Ryanair has become able in surviving in the present competitive market and growing in the marketplace (Box Byus 2007). Its enterprise-driven culture has facilitated it in implementing different marketing strategy and attaining different competitive advantages like online booking, one class travel, point-to-point flying, in house marketing, ticketless boarding, reduced turnaround times, corporate partnerships, bargaining power, new aircrafts etc (Ryanairs Competitive Advantage 2009). Due to its effective business operations that are directed with an enterprise culture, it is regarded as the most punctual airline between Dublin and London. It is also recognised as the second largest airline in United Kingdom and Europes largest low-fares airline. It operates with a network of more than 57 routes in 11 countries. It is also served by a fleet of 31 Boeing 737-200 and -800 aircraft with more than 1,400 employees. Its enterprise driven culture help it in constantly concentrating on driving its own costs and serve customers with lowest possible fares and as well as continuously remain profitable. Effect of Enterprise Driven Organizations on Other Markets: With the discussion of Ryanair and effect of enterprise driven organizations on its development and creation, it can be said that enterprise driven organisation does not only affect travel and tourism industry. Other markets and industries are also highly affected by enterprise driven organizations (Graham Nafukho 2007, p. 129). In present almost all industries are confronting significant competition and high market uncertainty. For resolving this type of market threats, it has become essential to adopt enterprise-driven organization as it assists marketers in managing their organizations in regard to emerging changes. By creating and developing an enterprise-driven organization, it becomes easy for different fields marketers to manage their survival as well as growth. They become able to manage changes related to market and customers trends (Mattila, Nandhakumar, Hallikainen Rossi 2009). As well, it also benefits companies with an advantage to create an all-inclusive culture in which everyone operates with coordination and collaboration so that business can be handled effectively (Kongol 2010). In modern era, numbers of markets are encountered with environmental uncertainty and they are trying to improve their organizational efficiency, and eventually performance. This problem can be resolved effectively by creating and developing an enterprise-driven organization as it will assist them in implementing standardized processes and practices throughout borders and their different divisions (Kongol 2010). A consistently enforced enterprise culture assists in the standardization of business processes. As well it also helps in fulfilling all needs of management control by managing all information into one system and making it available. Enterprise-driven organisation become able in a creating an integrated organisation structure that in turn assist managers in anticipating future trends and operate accordingly. In this way, it can be said that enterprise driven organizations does not only affect travel market as it make a positive effect on almost all markets (Mattila, Nandhakumar, Hallikainen Rossi 2009). By creating and developing an enterprise culture all organisations can attain different advantages according to their own success needs and requirements. Impact of Globalisation on Organisations Globalisation is a new concept that refers to processes through which different economies and societies of the world are integrating with the help of a global network. The practice of globalisation is increasing day-by-day as it serves companies with number of advantages like global expansion, significant growth and worldwide image. The significant advantages of globalisation are encouraging present organizations to globalise their business operations that in turn are affecting their overall business activities (Wallace, Tiernan White 2006). This can be understood effectively with the help of Ryanair and air travel market affect of globalisation on it. Reliance of Air Travel Market on Globalisation: Air travel market success basically depends upon the travelling needs of customers. In present almost all countries people like to travel other countries with some or other reason that imposes challenges for air travel marketers to globalise their operations (Hartungi 2006, p.730). Due to this increasing trend of travel and tourism, it has become essential for air travel marketers to globalise and this in turn also renders with several advantages related to high growth and worldwide success. This altering travel trend of people demonstrates that travel market substantially relies on globalisation. If, a travel company is not able to operate at international level it would not be able to tap international market opportunities. Travel industry connects two places that may be from a single nation or country or from different countries (Marquardt 2007). For success in travel market, it is essential to globalise and serve customers with different national as well as international routes. Significance of globalisation can also be understood by evaluating its affect on Ryanair and its business operations (Townsend, Yeniyurt Talay 2009, p. 540). In starting, the company used to operate at two routes, but subsequently, it focussed on increasing its routes to different European countries. With globalisation and the EU air transport deregulation, the company opened up new routes to Continental Europe and carried more than 3 million passengers to 18 different routes. As well, with the effect of globalisation, the company also tried to focus on global expansion and it also initiated services to Stockholm, Oslo, Paris and Brussels. In present, Ryanair operates on more than 1000 routes throughout Europe. As well, in the year 2008, the company also entered US market with an aim of global expansion. These different expansions done by the company and been planned evidences importance of global expansion for the company and its management. Importance of Global Markets in other Industries: In addition to travel industry, globalisation is also important for other industries like electronic equipments, pharmaceutical, agriculture, food beverage, oil and petroleum etc. In present almost all industries wants to operate with the help of global markets so that they can attain more profits and growth (Hartungi 2006, p.729). With increasing globalisation and free market economies different economies of the world are trying to integrate their industries so that they can take advantage of each others skills and practices (Ricks 2006). As well, it has also become a trend for companies to operate in global markets as with this they can attain a global recognition that in turn can be used to attract potential customers. In present customers prefer global brands rather than traditional brands as their lifestyles and way of living has changed and improved also (Cheng Mittelhammer 2008, p. 860). Consumers, whether they belong to low, medium or high income group prefers global brands as it gives them a sense of high living standard. This change in consumers taste and preferences encourages companies to operate at international level and serve different global markets (Townsend, Yeniyurt Talay 2009, p. 540). Almost all industries customers have similar trends towards global market. Food and beverage marketers are also affected by this and due to this different global food and beverage items are available in each country (Hartungi 2006, p.730). This is also the case with oil and petroleum industry as all countries does not have similar resources. Some of the countries have effective resources and this in turn is encouraging them to serve the need of different global markets and attain huge profit and growth (Puig, Marques Ghauri 2009, p. 693). In this environment of increased globalisation there are also some industries for whom it is critical to globalise as otherwise they would not be able to maintain their position and survival in the long run (Marquardt 2007). In this concern, one of the substantial industries is manufacturing industry. Manufacturing industry is an industry in which manufacturing is done and products are developed that almost all of us use in our daily life. If this industry has to survive it has to improve its production and operations strategies that cannot be done with traditional modes of manufacturing (Puig, Marques Ghauri 2009, p. 694). By globalizing this industry can take advantages of different means and advanced technologies. Previously, in India or other developing countries, manufacturing was done with the help of traditional methods but now as it has entered different global markets; it has also become able in making use of advanced manufacturing methods. In this way, it can be said that globalisation is critical for almost all industries to maintain their survival in the long-run. Conclusion and Recommendations With the help of above discussion, it can be said that free market conditions serve organizations with different advantages as well as limitations. Ryanair also attained different advantages with free market conditions like expansion to different European countries and continents and as well as limitation like increased competition, high threat of new entrants (Ryanairs Competitive Advantage 2009). All these threats can be handled effectively, if appropriate strategies like enterprise driven organisation is created and developed. By developing an enterprise-culture a firm can easily resolve its different operations and change management related issues as done by Ryanair (Graham Nafukho 2007, p. 129). In addition to an enterprise-driven organization, a firm can also attain advantages with the help of globalisation and entering different global markets. In present, it has become critical to attain success and long-term survival that can only be done with the help of globalisation (Cheng Mittelhammer 2008, p. 860). Ryanair has also attained several advantages by entering different global markets and due to this only; the company has become able in maintaining its leading position in industry and air travel market (Hartungi 2006, p.730). With the considerations of free market conditions, enterprise-driven organisation and globalisation a firm can easily attain assured success as attained by Ryanair.